Stussy

Stüssy was born in 1980 as Shawn Stüssy took his namesake to create one of the most revolutionary streetwear brands of all time. Shawn’s vision and brand emerged from his surfing days in Laguna Beach, his uncle’s paintings, punk bands, and graffiti. A melting pot of culture and youth rebellion laid the foundation for what Stüssy would become for generations. Originally selling black t-shirts with his signature and even tagging surf boards, Stüssy would officially take off in 1984. In little to no time, the brand became a global name and formed the International Stussy Tribe, collective of influential creatives from all over the world: GOODENOUGH’s Hiroshi Fujiwara, Slam Jam’s Luca Benini, and other legendary cultural figures. Despite Shawn stepping away from the company in 1996, Stüssy continues to evolve while straying true to its youth-centric approach to streetwear, headlined by quality and immortalized by its famed logos. Shop the latest Stüssy arrivals below:

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